Time for Tacos
Tacos are awesome
Tacos reign supreme, and we need a personality that reflects the love of tacos.
Meet Primo the timely symbol that affectionately evangelizes tacos, taco culture, and the spirit of taco-lovers everywhere! Spread the word and participate in the taco revolution. Through fantastic projects, merchandise, events, happenings, fundraisers, and partnerships we hope to fight hunger through our shared love of tacos.